Exhibition Introduction

Background of the conference

In order to deeply implement the national strategy of actively responding to population aging, seize the benefits of the Hainan Free Trade Port's closed operation system, and rely on Hainan's unique advantages in climate ecology and medical tourism resources, the 2026 Hainan International Health and Wellness Industry Expo will be held grandly at the Hainan International Convention and Exhibition Center in Haikou from December 25th to 27th.

This expo gathers the innovative forces of the global health and wellness industry, connects the entire industry chain of elderly friendly technology, health and wellness services, and ecological tourism, and builds a high-level platform for policy dialogue, industry docking, and international exchange and cooperation. The exhibition aims to create a "World Longevity Island" and an "International Health and Wellness Consumption Destination", promote the deep integration of medical, wellness, cultural and tourism industries, cultivate new growth poles in Hainan's modern service industry, enhance the global influence of international medical tourism in the free trade port, and assist in the high-quality innovative development of China's entire health and wellness industry chain.

Hainan International Health Industry Expo - Health Expo 2026 (1). png

organizational structure

Organizer

China Meteorological Service Association

Hainan Climate Treatment and Health Care Association

Undertaking Unit:

Guangdong Yinling Health Industry Co., Ltd

Guangzhou Zhongbo Exhibition Service Co., Ltd

Accelerate the landing of the "International Health and Wellness Consumption Destination" brand

In 2025, Hainan Free Trade Port will be officially closed, implementing a management system of "opening up the first line and managing the second line" for both domestic and foreign areas. Relying on the institutional advantages of the closed operation of the free trade port, the Health Expo will introduce advanced international health care models, technologies, and products from countries such as Japan, Germany, and Australia, promote industrial exchanges and cooperation between China and foreign countries, and promote the two-way development of Hainan's health care industry, accelerating the creation of Hainan's "World Longevity Island" and "International Health Care Consumption Destination" brands.

Building a benchmark for the integrated development of medical tourism, health and wellness, and the silver economy

Hainan, with its unique climate, ecology, and medical resources, will receive over 30 million elderly tourists and generate over 50 billion yuan in health tourism revenue by 2025, becoming a forefront for the integrated development of medical tourism, health care, and the silver economy. This exhibition introduces the entire chain of silver economy industry, promotes the integration of medical tourism and health care resources, guides the elderly to establish a scientific consumption concept of "health+elderly care+leisure", drives the growth of silver economy consumption, and provides a "Hainan model" for the integrated development of medical tourism and health care with silver economy nationwide.

Exhibition Area Planning

The exhibition area of this year's Health Expo is based on the core concept of "new ecology of health and wellness industry". It is planned to use the welcome hall of Hainan International Convention and Exhibition Center, three main halls from 6th to 8th, and ten characteristic exhibition areas, with a total area of 38000 square meters. Through scene based and immersive display, it will comprehensively build a rich silver economy and a full ecological chain of health and wellness industry.

▶ Opening and Theme Activity Hall (Welcome Hall)

As the main venue for the core event of the Expo, the opening ceremony of the 2026 Hainan International Health and Wellness Industry Expo and the China Expo will be held

Theme activities such as high-quality development of the health and wellness industry in Hainan Free Trade Port, gathering government and enterprise think tanks, based on the advantages of Hainan Free Trade Port, to discuss the high-quality development of the health and wellness industry; Set up a special brand display area to showcase the unique style of the health and wellness industry in the free trade port.

▶ World Longevity Theme Hall (Hall 8)

The focus is on showcasing the overall achievements of the elderly care and health care industry development of the Hainan Provincial Department of Civil Affairs, systematically presenting the core measures, key health care projects, and industrial layout of Hainan's promotion of the construction of the World Longevity Island. Concentrate on showcasing the development achievements and benchmark projects of elderly care services, health care industry, charity and welfare lottery in various cities and counties in Hainan. At the same time, invite domestic and foreign characteristic health care cities to participate in the exhibition, and build a platform for exchange and mutual learning of longevity health care industry at home and abroad.

▶ Silver Hair Industry Hall (Hall 7)

Fully present the whole industrial chain products, technology and service system of silver hair economy, and create a one-stop full chain experience scene of silver hair life integrating food, market, play, entertainment and purchase. Concentrate on demonstrating the integrated smart elderly care service model of "home+community+institution", focusing on technology empowering the upgrading of the silver hair industry, and launching a health care robot for the first time in the experience promotion zone. At the same time, it showcases the achievements of innovative elderly care service institutions from well-known domestic and foreign nursing, medical, and rehabilitation institutions, covering a wide range of formats such as intelligent technology for silver hair, health care services, home-based elderly care, leisure and entertainment, and healthy consumption. It fully presents the development ecology and life oriented application scenarios of the entire industry chain of silver hair economy.

▶ Health and Wellness Service Center (Hall 6)

Comprehensively showcase high-quality health and wellness tourism projects and wellness service formats across the country, provinces and cities, and Hainan. Integrate traditional Chinese medicine health and wellness resources, and collaborate to create a consumer scene for the Silver Age Good Goods Market. Build a precise docking platform for silver finance and provide supporting anti fraud publicity services for pension finance. At the same time, we will focus on the dissemination of silver hair culture and the development of health care talents, showcase elderly education courses, characteristic silver hair culture IPs, and boutique elderly tourism routes, build channels for the training and recruitment of health care talents, and comprehensively improve the service ecology of the health care industry.

Exhibition Area Planning

1. Health and Wellness Tourism Real Estate Exhibition Area

Gathering high-quality resources of the national health and wellness industry, showcasing various product formats such as health and wellness cultural tourism towns, health and wellness real estate projects, elderly care communities, residential apartments, health and wellness industrial parks, and health and wellness cultural tourism complexes in Hainan and other provinces and cities in China, comprehensively presenting high-quality projects for health and wellness, leisure and elderly care.

2. Smart Elderly Care Exhibition Area

Deeply cultivating the core track of intelligent health care and technological elderly care, showcasing cutting-edge elderly care technology products such as smart wearable devices, remote health monitoring systems, and health care robots. On site live demonstration of the "Home Community Institution" integrated smart elderly care service model, visually showcasing the achievements of digitalization and smart elderly care.

3. Medical and Rehabilitation Assistive Equipment Exhibition Area

Around the two major areas of medical health and rehabilitation aids, showcase products such as medical diagnosis and treatment equipment, household medical equipment, rehabilitation training equipment, nursing aids, intelligent nursing beds, prosthetics and orthotics, and health care commuting devices; Provide solutions for sports rehabilitation and postoperative rehabilitation.

4. Exhibition Area for Elderly Care Institutions

Gathering top domestic chain elderly care institutions and local star rated elderly care institutions in Hainan, focusing on showcasing diversified innovative operation models such as medical and elderly care integration, residential elderly care, community embedded elderly care, and mutual assistance elderly care, showcasing the achievements of high-quality elderly care services, and attracting investment for institutions.

5. Traditional Chinese Medicine Health and Wellness Exhibition Area

Gather domestic leading enterprises of traditional Chinese medicine, standardized traditional Chinese medicine planting bases, and characteristic TCM museums to display traditional Chinese medicine health care technologies such as acupuncture and moxibustion, massage, and physiotherapy; Exhibiting intangible cultural heritage projects and cultural and creative derivative products of traditional Chinese medicine, promoting the transformation of traditional Chinese medicine health and wellness technology achievements, and promoting the innovative development of the traditional Chinese medicine industry.

6. Exhibition Area for Aging friendly Home Furnishings and National Revitalization

Build a friendly living environment for all ages, showcasing elderly friendly furniture and specialized appliances for the elderly; Real scene construction of aging friendly kitchen, bathroom, and bedroom demonstration spaces, output complete home aging friendly renovation and upgrading solutions for old residential elderly care facilities, and create scenario based and experiential home elderly care living demonstration spaces.

7. Nutritional Diet and Duty Free Health Consumption Exhibition Area

Integrate domestic and international health consumption resources, showcase functional health foods, special diets, sports nutrition products, and cross-border health products in a concentrated manner; Simultaneously introducing tax-free beauty products, premium alcoholic beverages, and unique cultural and creative industries, creating a one-stop silver aged goods market, and building an integrated platform for product display, trade docking, and experiential consumption.

8. Silver Hair Finance and Insurance Exhibition Area

Gather financial institutions such as banks, insurance, and pension management to build a professional docking platform for silver finance. Carry out investment and financing negotiations in the health and wellness industry, provide personal elderly care financial consulting services, and set up a special anti fraud science popularization area for elderly care finance to popularize anti fraud knowledge to exhibitors and visitors, and safeguard the property safety of the elderly population.

9. Exhibition Area for Health and Wellness Projects in Various Cities and Counties of Hainan

Concentrate on promoting key health and wellness projects in various cities and counties in Hainan, showcasing the construction of elderly care service systems, the development achievements of welfare lottery public welfare undertakings, and the future planning of the health and wellness industry, presenting the overall layout and development style of the health and wellness industry in Hainan in a three-dimensional manner, and assisting in the investment attraction and brand promotion of health and wellness projects in cities and counties.

10. Silver Hair Culture and Industry Education Integration Exhibition Area

Showcasing characteristic courses of senior universities, high-quality silver cultural IP, and boutique elderly travel routes, enriching the supply of spiritual and cultural resources for the elderly; Build a platform for matching the supply and demand of healthcare talents, carry out school enterprise cooperation negotiations and talent recruitment activities, fill the talent gap in the healthcare industry, and promote the deep integration of industry and education in the healthcare industry.

Experts and celebrities gather for diverse concurrent events

The 20+heavyweight event invites national authoritative experts and industry leaders to deeply interpret policy implications and market trends, targeting the core pain points and hotspots of the current development of the elderly care industry, and building a "strategic calibration, resource expansion, and capability advancement" path for the brand to break out of the circle.

The opening ceremony of the 2026 Hainan International Health and Wellness Industry Expo

Theme activity on high-quality development of health and wellness industry in Hainan Free Trade Port, China

Exchange Conference on Innovative Development of Traditional Chinese Medicine and Elderly Rehabilitation Industry

Smart Health and Aging Technology Innovation Theme Conference

Health and wellness innovation projects and new product roadshows

Hainan Free Trade Port Health and Wellness Tourism Consumption Promotion Conference

Hainan International Health and Wellness Industry Investment Promotion Conference and Cooperation Signing Ceremony

Sang Yu Blooms with Fragrant Flowers, Health and Enjoyment in Late Life - Hainan Enjoying Silver Age Series Competition and Literary Exhibition

Featured Experience Activities

▹ Large scale free clinic for top tier doctors

We plan to invite traditional Chinese medicine and geriatric disease experts from Beijing, Shanghai, Guangdong and other places to conduct free consultations and health consultations, distribute the "Elderly Health and Wellness Handbook" on site, and popularize health and wellness knowledge.

▹ Silver Hair Travel Route Inspection

Organize leaders of health and wellness associations, travel agencies, and travel groups from all over the country to conduct inspections of health and wellness tourism, medical and health projects in Haikou, Sanya, Lecheng, and other places.

▹ "Silver Hair Carnival" Consumer Experience

Collaborate with Hainan Duty Free to launch promotional activities targeting exhibitors and buyers at the Hong Kong International Fair, while also organizing events such as senior fashion shows and silver hair talent exhibitions on-site; Set up a "silver hair live streaming room" and invite elderly internet celebrities to live stream and promote elderly friendly products, driving online and offline consumption.

▹ Create an endless Kangbo Expo

Combining the exhibition and investment supply chain with the database, we will select a location in Haikou to build the "Enjoying Silver Age Elderly Product Exhibition and Experience Center". We will collaborate with platforms such as Yinfa Chain and UnionPay Commerce to establish the "Silver Age Sea Selection" online platform, providing year-round display, supply and demand matching, online transactions, and other O2O services to increase the interaction between exhibitors and visitors, and achieve sustained amplification of the exhibition effect.

Official invitation for nationwide publication

The Department of Civil Affairs of Hainan Province has sent a letter inviting civil affairs departments from various provinces and cities across the country to organize local governments, business associations, enterprises, and purchasers to visit, exchange ideas, and coordinate procurement.

▹ Targeted organizations within the province

Organize civil affairs departments, elderly care institutions, health care enterprises, medical rehabilitation institutions, street community elderly care service centers, and station managers from various cities and districts in Hainan Province to visit, exchange, and coordinate procurement.

▹ Precise database invitation

The organizer, Guangdong Yinling, relies on the professional database resources accumulated from the 10th Old Expo, and uses multiple channels such as SMS, phone, and WeChat to reach out and accurately invite professional audiences to come to the site for negotiation and procurement.

▹ Stereoscopic advertising promotion

Place advertisements on self media and search engines to accurately invite audiences; Collaborate with self media influencers to promote and attract traffic; Through press conferences and government organized media, the exhibition will be promoted and publicized multiple times from the preparation period, pre exhibition, to exhibition extension.

▹ Multi site linkage promotion

The organizing committee will go to key regions such as Guizhou, Ningxia, Guangxi, Shanxi, and Guangdong to carry out special promotion of exhibitions, connect with local competent departments, industry institutions, and enterprises, invite local groups to participate in exhibitions and conferences, and share industrial exchange and cooperation platforms.

Channel Selection Conference - Facing Precise Channels (Professional Procurement and Supply Demand Matchmaking Session)

1. National Civil Affairs System and Elderly Care Institution Procurement Matchmaking Meeting

We plan to organize more than 30 provincial and municipal civil affairs departments, national elderly care institutions, senior universities, and participating enterprises to connect with the procurement needs of elderly care service projects and aging friendly products;

2. Investment and Financing Negotiation Conference between Financial Institutions and Elderly Care Enterprises

Invite experts in finance, insurance, wealth management and other fields to share topics, and organize banks, insurance and other institutions to carry out investment and financing docking exchanges with pension institutions and manufacturing service enterprises.

3. International Procurement and Local Enterprise Matchmaking Conference

We plan to invite international buyers to have one-on-one communication with local enterprises in Hainan regarding technology cooperation, product agency, market expansion, and other aspects, and reach an intention to cooperate.

4. Standardization and certification release for health and wellness

Promote mutual recognition of international standards, strengthen the connection with advanced foreign health and wellness standards, and enhance the internationalization level of Hainan's health and wellness industry. Release the Hainan Health Industry Blue Book (2026) and group standards, and announce the results of the second batch of health bases, health communities, and healing hotels selection.

Previous exhibitor evaluation

Yangtze River Pharmaceutical Group: Thank you to the organizers for their careful organization! The booth was very popular this time, with high-quality conference content and numerous opportunities for cooperation. The exhibition is efficient and orderly, with a variety of concurrent activities. The business we have launched has received enthusiastic response and brought diversified solutions. Looking forward to continuing to work together in the future to create brilliance!

Yingde Health: As an important strategic partner of the Health and Wellness Association, Yingde Health gathers industry experts to discuss innovative development. We have also established deep connections with professional audiences, industry leaders, and potential customers through the platform. We look forward to continuing to deepen cooperation with HNC and jointly promoting the upgrading of the nutrition and health industry!

Meinian Health: Sincerely thank the organizers for organizing this exhibition with professionalism and unprecedented grandeur, which has built an unparalleled industry stage for us. We not only efficiently showcased over 500 popular products, but also established deep connections with numerous potential customers, distributors, and industry partners, gaining valuable market feedback and cooperation intentions, and significantly enhancing our brand influence. We deeply feel the organizing committee's deep cultivation and craftsmanship in topic setting, audience organization, on-site services, and industry linkage.

Kangxinuo Biotechnology: The health exhibition has ensured the professional quality of the exhibition through targeted communication with professional visitors and the control of agenda for concurrent conferences. We have successfully reached multiple cooperation consensuses during the exhibition and have also outlined new development paths through communication with industry partners. We look forward to continuing our cooperation at the next exhibition to jointly promote the upgrading and development of the health and nutrition industry.

Unilever Corporation: Unilever's participation in the Hainan International Health and Wellness Industry Expo not only attracted a large number of precise customers but also cooperation leads. At the same time, the organizers are meticulous and efficient, and the docking process is smooth. We look forward to working together again next year!

Previous Review

Over 55000 visitors attended the event for visits, negotiations, and trade procurement;

National, provincial, and municipal leaders attended, with over 200 industry experts giving keynote speeches;

Release the 'Hainan Initiative' and hold a forum on the inheritance, innovation, and development of traditional Chinese medicine;

Various publishing, signing, roadshows, awards, and exhibition activities are exciting and diverse.

Contact Information

Hainan International Health and Wellness Industry Expo Organizing Committee (Haikou)

• Business cooperation:

Mr. Zheng 18126789208

Mr. Lin 18824131115

Media cooperation:

Miss Li 18126778072

• Forum activities:

Miss Wu 13316057018

Audience registration:

Miss Qin 18028652986

Exhibition consultation:

Mr. Chen 18102772048

Mr. Yang 15360613638

Miss Lin 17702087702

Mr. Ma 18629487596

Mr. Yang 19927721403

Miss Yang 19120030090