From March 11 to 15, the China International Elderly Care and Health Industry Expo opened the first stop of the "international exchange" of the year of Jia Chenlong - Japan elderly care inspection. Mr. Hong Wenchao, Executive Director of Guangdong Yinling Industry Research Institute, Executive Committee Director of China International Senior Care and Health Industry Expo, and Mr. Zheng Fu, Deputy director, Yu Zhihui, secretary general of Guangzhou Social Welfare and Senior Care Service Association, accompanied more than ten health care companies including Guangdong Love Home, Shenzhen Medical Science and Technology, Foshan Tao-yuan Welfare Center, Guangzhou Medical Care Architectural Design Institute, Zhongshan Songbai Kang Care, Shenzhen Longji Hospital, Guangzhou Soft machine People Technology, Dongguan Wusha Hospital.

At present, China is moving towards a moderately aging society. Japan's pension industry has been developed, iterated and perfected for 30 years, and the experience and lessons are of certain reference significance to the development of China's pension industry. During the 5-day and 4-night in-depth elderly care inspection, the delegation participated in CareTEX, the largest elderly care exhibition in Japan, visited typical Japanese nursing service agencies, and talked with senior silver marketing experts of Japanese enterprises, further established the cognition of Japan's over-aged social scene, and explored the innovation opportunities of the silver economy in the aged to ultra-aged society.

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CareTEX'2024 - a professional business exhibition integrating care/health products and equipment, services and solutions

CareTEX is Japan's earliest, largest and highest standard professional elderly care exhibition, sponsored by BTIX, a listed company in Japan. The exhibition set up 5 new exhibition areas and 11 product categories, attracting 430 elderly care enterprises to participate. The delegation visited CareTEX 2024 with Xi 'an "Belt and Road" Yinfa Economic and Industrial Park, communicated with on-site sellers, wholesalers, buyers and other overseas buyers and sellers, and "looked at the scale", "dug demand" and "looked for opportunities" from a close distance.

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The "details" of care services in Japan

During the trip to Tokyo, Japan, the delegation also visited several typical Japanese care service agencies, experienced the service scenarios and products of the agencies, and talked with senior silver marketing experts of the institutions, from the institutional construction costs, personnel salaries, charging models, operating models and other all-round understanding.

FRANCE BED

Established 75 years ago, FRANCE BED is Japan's largest medical and old-age bed manufacturer and medical welfare equipment leasing company. The delegation visited FRANCE BED and its offline chain of pension store Reha tech Shop.

Aoji Technology Research Co., LTD

Aoji Technology Research is a comprehensive manufacturer with more than 70 years of history, integrating research and development and production, including medical devices, rehabilitation devices and nursing bath equipment, etc., with 18 branches in Japan.

Social welfare corporation a quiet meeting

Visit the Social welfare Corporation of Japanese elderly care institution and exchange and learn the design concept, service process and model experience of the institution.

Tokyo Takezo Club, Tokyo Reiwa Kanakano

Established in 1973, Tokyo, Japan, is the first comprehensive elderly care service in Japan.

On this trip, the delegation also visited the Japan Science Miraikan (Old Park), one of the best science museums in Japan, and experienced a variety of interactive scenes for the elderly.

"Travel Postcards" from the study group

During the visit to Japan, the delegation also tasted Japanese authentic food, visited famous scenic spots such as Mount Fuji Gochime, Shino Hachikai, Kawaguchiko, Imperial Palace Nishibashi, and Tokyo Ginza, experienced Japanese hot spring spa, and investigated and explored the Japanese sojourn and spa environment.

In this visit to the elderly, many entrepreneurs shared their harvest and sentiment. Hardware technology and smart products themselves are not barriers to Japan's elderly care services, but the perfect social security system and service awareness are. China has obvious advantages in manufacturing supply chain, and can continue to learn and grow in service awareness and capability. By the end of 2023, China has more than 290 million people aged 60 years and more than 400 million people aged 50 years. China's elderly consumer market is pregnant with huge space for growth. The key to the development of China's pension industry lies in how to meet these needs and commercialize them.