In 2023, the number of elderly people aged 60 and above in China reached 297 million, accounting for 21.1% of the national population and entering a moderately aging society. Population aging is the fundamental national condition of China for a long period of time in the future. The development of the silver economy is related to the overall development of the country. State Council Document No. 1 has become a guiding document for promoting the development of the silver economy in the new era. Some experts believe that 2024 is the starting point of the "golden decade" of China's silver economy.
From August 23rd to 25th, 2024, the 8th China (Guangzhou) International Elderly Health Industry Expo (EE Guangzhou), which has been deeply involved in the elderly care field for 7 years, will be held in Zone B of the Canton Fair. It will create a 50000 square meter home medical health supply chain platform, set up eight special exhibition areas, gather industry leaders and experts from home and abroad, and help you explore new avenues, business opportunities, and blue oceans of the silver haired economy!
Taking advantage of the situation and upgrading in scale
The 8th Guangzhou Old World Expo
——The first brand of the Guangdong Hong Kong Macao Greater Bay Area Elderly Care Exhibition
Scale upgrade, 50000 meters ² Exhibition area
In August, we will meet at the Canton Fair exhibition hall
The China (Guangzhou) International Elderly Health Industry Expo (2017-2024) is a grand event in the elderly care industry jointly organized by various provincial and municipal industry associations under the guidance of government regulatory departments, guided by the overall policies of the national elderly care industry and the elderly care system. After seven years of cultivation and ups and downs, with the correct leadership of the Guangzhou Municipal Party Committee and Government, and strong support from all sectors of society, it has grown into a mature and well-known elderly care brand event in the Bay Area. It is an important platform for Guangzhou to showcase the achievements of urban elderly care and carry out cooperation and exchanges with domestic and foreign cities in the elderly care industry. The exhibition scale ranks among the top in the national elderly care exhibitions.
With a cumulative exhibition area of over 200000 square meters and over 3000 brand exhibitors gathered, it has attracted over 800000 visitors to visit and purchase. It is the only professional elderly health exhibition in the Guangdong Hong Kong Macao Greater Bay Area that has passed the qualification certification of the International Exhibition Industry Association (UFI). It has been awarded the "Excellent Brand Exhibition" for multiple consecutive times and has been selected for the "Guangdong Trade National" and "Guangdong Trade Global" brand exhibitions by the Guangdong Provincial Department of Commerce.
Organizational Structure of the 8th Guangzhou Old World Expo
Guidance unit:
Guangzhou Civil Affairs Bureau
Guangzhou Cooperation Office
Guangzhou Municipal Bureau of Industry and Information Technology
Organizer:
Guangzhou Expo Organizing Committee Office
Guangdong Kuanchei Exhibition Co., Ltd
Co organizer:
Guangzhou Social Welfare and Elderly Care Service Association
Guangzhou Community Home-based Elderly Care Service Association
Guangdong Elderly Care Service Industry Association
Guangdong Home-based Elderly Care Service Association
Guangdong Elderly Industry Association
Guangdong Elderly Care Service Industry Association
Guangdong Elderly Care Service Industry Promotion Association
Guangdong Elderly Culture Association
Guangdong Family Service Industry Association
Undertaking unit:
Guangdong Yinling Health Industry Co., Ltd
Supporting co organizers:
Malaysia China General Chamber of Commerce
Greater Bay Area Health Industry Association
Hong Kong Elderly Advisory Committee
Guangdong Natural Medicine Research Association
Shanxi Elderly Industry Association
Guangdong Hubei Chamber of Commerce
Shenzhen Elderly Care Service Industry Association
Wuhan Elderly Care Service Industry Association
Luoyang Elderly Industry Association
Eight exhibition areas covering the entire industry chain
Focusing on hot areas and exploring incremental tracks
The exhibition area includes the entire industry chain of the silver hair economy, including clothing, food, housing, transportation, medicine, health, care, and more. New exhibition areas for elderly literature and fashion life, as well as the new quality of the silver hair economy, have been added.
30+high-quality concurrent activities
Deep insight into industry trends to assist in precise supply-demand integration
Guangdong Hong Kong Macao Greater Bay Area Silver Hair Economic Industry Development Forum
The First National Forum on Integrated Development of Tourism, Health and Wellness
Global Chu Shang Health and Wellness Industry High Quality Development Summit
Guangdong Province Elderly Care Dean Summit Forum
Guangdong Hong Kong Macao Greater Bay Area Smart Elderly Care Summit Forum
• Guangdong Hong Kong Macao Greater Bay Area Elderly Care Industry Supply and Demand Matching Meeting
Forum on the Development of Pension Finance and Investment and Financing Matchmaking Meeting
Silver Hair Economic Industrial Park Development Forum and Park Investment Promotion Conference
The 5th China (Guangdong) Summit on Improving the Aging Environment
The 13th Guangdong Province Medical and Elderly Care Integration Summit Forum
Seminar on Innovative Development of Community Home-based Elderly Care Services
The First Elderly Nutrition and Health Food Development Forum
Cognitive Care Exploration and Practice Forum
Chinese Elderly Care Leader and Guangdong Hong Kong Macao Greater Bay Area "Silver Age Cup" Award Ceremony
"Bay Area Night" Medical and Health Care+Home Service Industry Exchange Dinner
*The activity is constantly being updated, please stay tuned!
Multi channel precise invitation of professional purchasers
One stop efficient docking of cooperative business opportunities
The exhibition will connect and invite professional buyers through online and offline channels, and is expected to invite about 100000 domestic and foreign professional visitors to visit and purchase.
Local civil affairs system posts, business association posts, one-on-one invitation to professional markets for promotion meetings across the country
∆ The previous Guangzhou Elderly Expo invited delegations from nearly 70 civil affairs departments/bureaus of provinces, cities, districts and counties across the country, as well as representatives from various provincial and municipal elderly care and health industry associations, elderly care institutions, medical institutions, and professional audience groups to visit and exchange ideas
All media communication matrix
Enhance the influence of participating brands
EE Expo has established a "full media focus, multi-channel diffusion" promotional matrix, utilizing industry big data to accurately expose and attract over 10000 followers, effectively helping enterprises spread their brand image!
Deep cooperation with over 100 central, provincial, municipal, and industry media outlets
3D exhibition promotion: airport/elevator/building advertising; TV/Internet/Newspaper/Magazine/Large screen Advertising/Local Promotion; Live streaming of exhibitions/media filming
Exhibition fees
Renderings of Standard Booths at (Guangzhou)EldExpo
Renderings of Special Booths at (Guangzhou)EldExpo
Journal/Advertising Expenses