Recently, the closed door exchange meeting of the "CMG Silver Hair Economy Ceremony" was successfully held in Xi'an. Director Ma Fang from CCTV Finance Channel, Director Li Xiaoguang and Producer Gui Jiawei from the Financial Review Department of CCTV Finance Program Center, Director Hong Wenchao from the Executive Committee of China International Elderly Care and Health Industry Expo and Director of Guangdong Silver Age Industry Research Institute, as well as more than ten specially invited representatives from the national health and wellness industry, gathered together to conduct in-depth exchanges on topics such as topic selection planning and market operation practices for the 2026 Silver Age Economy Festival, and to gather industry wisdom to promote high-quality development of the silver age economy.

The exchange meeting was chaired by Hong Wenchao, Director of the Executive Committee of China International Elderly Care and Health Industry Expo and President of Guangdong Yinling Industry Research Institute. The representative from the Finance and Economics Program Center of China Central Radio and Television Station took the lead in introducing the content and topic selection direction of the 2026CMG Silver Hair Economy Festival. The topic will continue to focus on the core areas of the silver economy, deeply explore innovative practices and development trends in fields such as elderly friendly technology, health care services, silver consumption, and elderly cultural tourism, further strengthen policy interpretation, case studies, and industry insights, and strive to create a more authoritative, professional, and influential annual event for the silver economy.

In the enterprise experience sharing session, representatives from upstream and downstream enterprises in the health and wellness industry, such as Zhengzhou International Convention and Exhibition Center, Zhongda Sports Industry Group, Guangdong Xiaodan Technology, and Hangzhou Lixiang Automation Technology, shared their actual market operations of silver haired economy enterprises based on their own development practices. The attending guests expressed their opinions on key issues such as the research and development of elderly friendly products, innovation of elderly care service models, implementation of health care projects, and market demand exploration, and deeply analyzed the opportunities and challenges in the current development process of the silver economy.

The proposal for the 15th Five Year Plan clearly states the development of the silver economy. This trillion level track with high certainty is gradually becoming an important component of China's economic growth that combines resilience and imagination in the next decade. The successful holding of this closed door exchange meeting has established an efficient platform for enterprise media communication and docking, injecting new ideas into the content planning and form innovation of the 2026CMG Silver Hair Economy Festival, and further promoting the integration of upstream and downstream resources in the silver hair industry chain, injecting new impetus into actively responding to population aging and building an elderly friendly society.

Introduction to CMG Silver Hair Economy Festival

The "CMG Silver Hair Economy Ceremony" is hosted by the Finance Program Center of China Central Radio and Television Station and broadcasted on platforms such as CCTV Finance Channel and CCTV Finance App. Its aim is to focus on the huge potential of the silver hair economy, encourage the elderly to pursue a better life, and guide enterprises to grasp the trend of the industry and jointly promote the construction of an elderly friendly society. The first grand ceremony was held in Beijing on December 8, 2025, with three major sections: "Consumer Services", "Technology and Intelligence", and "Talent", presenting a series of innovative practices in the silver economy field. As an economic observer, Bai Yansong, the host of the main station, provided on-site interpretation of the new trends in the silver hair industry. Representatives from relevant departments such as the National Development and Reform Commission, Ministry of Industry and Information Technology, Ministry of Civil Affairs, Ministry of Human Resources and Social Security, and State Administration for Market Regulation announced the latest policies and measures in the field of silver economy at the ceremony, covering various aspects such as elderly care service standards, promotion of aging friendly products, and development of elderly human resources.