On May 31, the 32nd Guangzhou Expo Professional exhibition work Conference was successfully held in the meeting room of the Executive Committee of Guangzhou Expo.
Zou Yonggang, member of the Party Group and deputy director of the Guangzhou Cooperation Office, Yang Yihang, director of the Guangzhou Cooperation and Trade Service Office, Yu Bin, director of the Guangzhou Domestic Cooperation Service Center, Lin Jun, second investigator of the Guangzhou Cooperation Office, Deng Jun, third investigator of the Guangzhou Cooperation Office, Zhang Wenfeng, Deputy director of the Guangzhou Domestic Cooperation Service Center, Huang Guorong, Director of the Economic Department of Rural Newspaper of Southern Media Group, Yang Qiyu, head of Guangzhou Yahu E-commerce Co., LTD., Hong Wenchao, director of the Executive Committee of the Eighth China (Guangzhou) International Old-age Health Industry Expo, Zheng Fu, Deputy director, Liu Wenzhai, General manager of Hezhong Exhibition (Guangzhou) International Exhibition Co., LTD., Jiang Jun, general manager of Guangzhou Osaade Exhibition Service Co., LTD., Zheng Junzhi, general manager of Guangzhou Junchuang Exhibition Service Co., LTD., Wang Hongqing, head of Guangzhou Guangtravel Exhibition Planning Co., LTD., Jiang Tao, head of Guangzhou Liya International Exhibition Co., LTD., Li Xiaodan, head of Zhongzhou International Exhibition Co., LTD., and other professional exhibition leaders and representatives attended the meeting.
The meeting was chaired by Director Yang Yihang.
All units should bear in mind the Yin exhortations, know the responsibility, know the heavy burden, know the difficulties, and take the "old city new vitality" as the lead to forge ahead and create excellence, and the professional exhibitions take the import Expo, Canton Fair, high-tech Fair, Innovation Fair, International Trade Fair, CIFIT and other iconic large-scale exhibitions in China as the learning model, and make their own efforts to form a joint force. Help Guangzhou Expo, the "old brand" of Guangzhou, refresh and rejuvenate.
Hong Wenchao, director of the Executive Committee of the eighth Guangzhou Old Expo, first introduced the relevant progress of the eighth Guangzhou Old Expo. This year's Guangzhou Expo continues to maintain the model of "government guidance and market exhibition", the exhibition scale has expanded to 50,000 square meters, and the key exhibition areas such as elderly care services, smart elderly care, aging adaptation, rehabilitation AIDS, and elderly products have been retained. New "National Hostel health care Joint exhibition area", "star care institutions Joint exhibition area", "medical care integration Joint exhibition area", "Silver economy new quality exhibition area", "elderly nutrition and health food exhibition area" and other special exhibition areas, the exhibition site will gather thousands of brands and enterprises, covering the daily life of the elderly "clothing, food, housing, transportation, medical, health, health, care" eight scenes. At the same time, the first large-scale Silver Age Festival will be held, inviting many brands and time-brand suppliers, holding competitive events such as Whipped competition and elderly chorus competition, opening up blind dating corner for the elderly and special education area for the elderly, setting up on-site beauty photography card punched, and creating an experiential and immersive consumption scene of "see, try and enjoy" throughout the museum. During the same period, more than 30 high-level forums were held, and activities such as the Guangdong-Hong Kong-Macao Greater Bay Area "Silver Age Cup" award ceremony, "Bay Area Night" medical and health care + Housekeeping industry exchange dinner were held, and a high-level government-enterprise communication and cooperation platform for industry-university-research docking was built.
Followed by various professional exhibitions (the 13th Guangzhou Catering Chain Franchise Exhibition, the 9th Guangzhou Fresh Supply chain and cold chain technology and equipment and prepared food Exhibition, 2024 The person in charge of the Guangzhou Rural Revitalization Exhibition, the first Guangzhou Tea industry and tea Art Exhibition, the first Guangzhou Automobile Aftermarket Exhibition, and the Guangzhou Elevator Exhibition also introduced the current situation, existing problems and the next step of work.
Yang Qiyu, head of Guangzhou Ya Hu E-commerce Co., LTD., put forward several suggestions on the online exhibition of Guangzhou Expo: By creating the cloud platform of Guangzhou Expo, creating an online event with hundreds of millions of people visiting the exhibition, tens of thousands of enterprise cloud exhibitions, thousands of head cloud procurement, and hundreds of platform cloud linkage, extending the display cycle of Guangzhou Expo; In the mainstream traffic platforms such as Tiktok, video number, small red book to create a selection of good products area, screening high-quality good products; Create a live e-commerce cooperation exhibition area, and hold live competition activities with goods to improve the effectiveness of the exhibition.
Huang Guorong, director of the Economic Department of the Rural Newspaper of the Southern Press Media Group, suggested from the perspective of media people that in today's business environment, the Guangzhou Expo platform should be built into a resource-based platform IP that allows business to do better, and through careful planning and operation, create a series of highlights of the topic in the circle, so as to effectively gather a large amount of traffic and convert the traffic into commercial value.
Director Yang Yihang and Deputy Director Zou Yonggang made a concluding speech respectively. Director Yang Yihang said that the exhibition requires close cooperation and joint efforts of all parties, and will go all out to communicate and coordinate with all parties, provide strong support and help to ensure that the preparatory work of the professional exhibition is orderly and smooth, and everyone will work together to make the Guangzhou Expo into a comprehensive platform that integrates Guangzhou's representative industrial projects. Deputy Director Zou Yonggang once again emphasized the importance of team cooperation in his speech, requiring everyone to gather together, the old brand to make new highlights, the new brand to the old brand, the professional exhibition to do a good job, the fair platform bigger and stronger, enhance the high-quality display and exchange platform effect.