It's broadcast! It's broadcast!
From August 28,
"To overcome the epidemic,
Helping the elderly and health industry companies to resume work and production
Live Culture Festival"
Will officially start
This will be EldExpo National Tour Exhibition
The first live festival
The main venue of the live festival is
Guangzhou·Canton Fair Complex·The 4th EldExpo(Guangzhou)
How powerful is the live streaming?
The outbreak of the epidemic in 2020 will have a serious impact on all walks of life, and live broadcast has become an effective contact point for communication between brands and consumers. According to the national e-commerce live broadcast data report, from February 10 to April 20, major live e-commerce platforms entered thousands of enterprises and institutions across the country, creating nearly 10,000 special live broadcasts of enterprises and institutions, and the cumulative shooting and uploading covered the whole country Over 100,000 short videos have helped over one million enterprises, institutions and families. From June 6th, the Guangzhou Live Broadcasting Festival, planned and implemented by the Guangzhou Municipal Government, took the lead in the development of a series of online models such as government + Internet celebrity live broadcasts with goods on the same screen in the Guangzhou area. More than 400 companies participated in the event. There are more than 1,000 models and nearly 700,000 gifts. We invite top influencers, senior officials and presidents of major brands into the live broadcast room to create a live broadcast matrix of anchor + president + government leaders, break the circle and lead the flow, organize and bring the goods personally .
The economic development direction of online + offline integration must be a new model for the transformation and upgrading of physical enterprises.
Bring the bazaar to the cloud to help companies in the elderly care and health industry resume work and production
In order to help the elderly and health industry enterprises to resume work and production, and accelerate the economic construction of the live broadcast industry of the elderly and health enterprises, the Organizing Committee of the China International Elderly and Health Industry Expo will set up a live broadcast cultural exhibition area for the elderly and health industry at the 28th Guangzhou Expo. To overcome the epidemic and help the elderly and health industry enterprises to resume work and production live broadcast cultural festival tour training activities", we sincerely invite all elderly enterprises and institutions to participate in the event to jointly develop the elderly health industry live broadcast economy after the epidemic.
1. Organization
Directed by:
Guangzhou Civil Affairs Bureau
Guangzhou Municipal Health Commission
Guangzhou Cooperation Office
Office of Guangzhou Municipal Committee on Aging
Guangzhou Elderly Service Center
organizer:
Guangzhou Expo Organizing Committee Office
Medical Care Integration Working Committee of China Life Care Association
Guangdong Aging Industry Association
Guangdong Senior Care Service Industry Association
Guangdong Senior Care Service Association
Guangdong Senior Service Industry Promotion Association
Guangdong Home Care Service Association
Guangzhou Elderly Service Industry Association
organizer:
Guangdong Kuaishou Exhibition Co., Ltd.
Guangzhou Storm Culture Media Co., Ltd.
Supporting media:
People's Daily Online, Guangdong TV, Baidu, 360, Sogou, Sina, Sohu, Phoenix, Toutiao, Youku, iQiyi, Tencent, etc.
2. Activity time and place
Time: August 28, 2020-September 31, 2020
Venue: Area A, Canton Fair Complex·The 4th EldExpo(Guangzhou)
3. The purpose of the activity
1. Help companies build an online live streaming platform, create their own Internet celebrity live broadcast IP, create an online live broadcast sales matrix of corporate products, and increase corporate traffic;
2. Provide live broadcast training services for enterprises, occupy the seat of the golden age of live broadcast bonus;
3. Establish a network-wide media announcement for the enterprise, occupying the C position of the industry enterprise brand;
4. Provide companies with online celebrity delivery services to increase product sales and reduce inventory;
5. Offline product exhibitions and exchanges to promote effective use of resources in the industry.
4. Participation fees and rewards
★ RMB 12,800/company (Exhibitors: RMB 6,800/company)
★Limited to 30 companies, enjoy the following privileges:
1. During the exhibition, professional internet celebrity anchors with nearly one million fans will be invited to bring goods and brand promotion for the company's live broadcast.
2. After the exhibition, the participating companies will be provided with 3-antenna live broadcast training, 7-antenna operation training, 30-day Douyin/Kaishou/Tencent live broadcast private domain traffic incubation one-on-one implementation of short video live broadcast training courses for participating companies.
3. Build professional live broadcast rooms and provide professional live broadcast equipment (lighted live broadcast racks) for participating companies;
4. Provide follow-up reports on one hundred portal news sites nationwide for participating companies, and joint reports from nearly 10,000 online news media;
5. Responsible for transmitting the live video of the participating companies on the day of the live broadcast event to Youku, Tencent, and iQiyi for full network video playback;
6. Open "WeChat Kandian Live" for participating companies;
7. Operate "WeChat Live" on behalf of participating companies for channel sales;
8. The honorary plaque of "Helping enterprises to resume work and resume production" was awarded to the participating enterprises.
Five, registration
1. This event is subject to directional invitations, and 30 companies are limited to the order of registration, while the quota is full.
2. Please confirm that the participating companies fill out the application form and return it to the organizing committee to arrange related matters.
3. Contact information:
Contact Unit: Organizing Committee of China International Pension and Health Industry Expo
Contact: Mr. Hu 18102772048 (same number on WeChat)
Contact address: 3205-08, Block E, Poly World Trade Center, No. 1000, Xingang East Road, Haizhu District, Guangzhou
Website: www.eldexpo.com