On September 15-17, the 2023 Xi'an International Elderly Care Industry Expo and Xi'an International Elderly Care Cooperation and Exchange Conference (hereinafter referred to as the Expo), jointly hosted by the Xi'an Municipal People's Government, Shaanxi Provincial Department of Civil Affairs, China Association for Aging, and China Geriatrics Association, was successfully held at the Xi'an International Convention and Exhibition Center. As one of the state-owned enterprise brands with a forward-looking layout in the elderly care industry, Shaanxi Investment Health Care made its debut at this grand event, fully showcasing the development achievements of high-quality elderly care services from general care, medical care to intelligent care in the path of elderly care service practice. With practical actions, Shaanxi Investment will implement the "Outline and Deployment of Building a Quality Strong Country", promote the deepening and implementation of the "Three Years" activities in Shaanxi, and contribute Shaanxi Investment's strength to building a health care brand in our province.

Exploring new ideas for the integrated development of medical, health and wellness

From general care, medical care to intelligent care, we have laid a foundation, accumulated energy, and developed models through the White Deer Creek Valley Health Care Town, International Elderly Care Center (including Rehabilitation Medical Center), and Xinlicheng Comprehensive Community Elderly Care Service Center in the past three years. Innovatively empowering health and wellness through smart elderly care data platforms, forming digital assets, and creating a business model of "medical health and wellness industry ecosystem".

Guided by the "Four Modernizations" concept of the group, continuously enhancing the value of the enterprise

Shaan Investment Health and Wellness takes the "four modernizations" approach of the group's "resource capitalization, capital industrialization, industrial efficiency, and benefit value" as the guide, and takes service content, service standards, and service quality as the foundation for long-term and good development. It continuously strengthens technological innovation, industry university research, and technological achievement transformation, and enhances the brand value of the enterprise.

In the White Deer Creek Valley Health and Wellness Town, Shaanxi Investment Health and Wellness has achieved the extension of a fully functional and age oriented health and wellness industry. Introducing Bayrest's positive elderly care concept and integrating seven professional service teams to make the elderly's later life more valuable. In order to solve the problem of on-site hospitalization for the elderly, the company plans to build a rehabilitation medical center at the White Deer Creek International Nursing Center, actively exploring the sustainable development of the medical and health industry ecosystem. Gradually deploy the tourism business, based on the Vitality Building, to provide personalized customized services and products. We independently develop a smart elderly care system and continuously upgrade the application scenarios of elderly care services through technology, intelligence, and digital means. At the same time, we will jointly build the "Shaanxi Province Home Environment Aging Adaptation Service Platform" with the Shaanxi Provincial Department of Civil Affairs to improve the comfort and safety of elderly care.

Led by the integration of industry, academia, and research, accelerate the transformation of health and wellness technology achievements

Promoting the integration of industry, academia, and research, Shaanxi Investment Health and Wellness takes the "dementia village" project as an opportunity to jointly build a brain science research center with international (Bayrest, Canada) and domestic (Chinese Geriatrics and Geriatrics Society, Beijing Xuanwu Hospital, etc.) advanced institutions. And attract extensive cooperation from local governments, other universities, and research institutes to form a mutually transforming, collaborative, and empowering "medical and health industry ecosystem", and enhance the core competitiveness of the brand.

On September 14th, Shaanxi Investment Health and Wellness joined the "State Investment Commission Health and Elderly Care Joint Conference", becoming one of the initiators and rotating chairman of the conference, actively contributing to the cooperation and development of the central state-owned enterprise health and wellness industry. And recently invited to participate in the top academic exchange in China, the 2023 Alzheimer's Disease Academic Forum of the Chinese Gerontology and Geriatrics Society, to share experiences.

Reemployment in the silver haired economy, contributing to a new chapter of happiness and well-being in old age

Shaanxi Investment Health Care is committed to innovation and experimentation in the reemployment of the silver haired economy, encouraging the elderly to produce related cultural and creative products for charity sales. At the Old Expo, Shaanxi Investment Health Care comprehensively displayed the works of art and traditional Pickled vegetables made by the elderly, and invited entertainment therapists to guide the manual work on site. A large number of visitors stayed here, becoming the only exhibition design on the Old Expo site with "silver economy re employment" as the highlight. In order to expand the brand influence, Tiktok Cloud live broadcast of the exhibition was launched for the first time at the exhibition site, which reached 63000+praise on the first day.

The outstanding performance of Shaanxi Investment Health Care at this old expo not only attracted a large number of customer attention, but also attracted a group of leaders and colleagues such as Vice Mayor of Xi'an Wu Jiang, Director of Shaanxi Provincial Department of Civil Affairs Li Zhiyuan, and Xi'an People's Congress delegation Han Song to stop and visit, fully demonstrating their professionalism and strength.

In the future, Shaanxi Investment Health Care will continue to actively explore the business model of "health care industry ecosystem". While consolidating the leading position of traditional industries, it will accelerate the construction of a modern industrial system with intelligent, green, integrated characteristics and in line with the requirements of integrity, progressiveness and security, and write a new answer for Shaanxi elderly care industry in the era of great health care!